Stella Hospitality is proud to announce a defining milestone in its long-standing relationship with Rotana Hotels,

a premier hotel management company operating across the Middle East, Africa, Eastern Europe, and Türkiye.

Building on a foundation of trust and consistent performance, Stella Hospitality is formally appointed as the official global supplier of hotel amenities and guest accessories across Rotana’s extensive and growing portfolio, which includes over 79 properties in operation and a robust pipeline of future openings.

This strategic appointment reflects a mutual commitment to delivering exceptional quality, consistency, and guest experiences, notably by providing environmentally responsible and locally inspired amenity solutions that feature biodegradable and recyclable packaging, refillable dispensers, and ethically sourced ingredients.

The official expansion of this strategic alliance was marked by a signing ceremony in Abu Dhabi, attended by key leaders from both organizations including:

Mr. Mohammed Al Ghussein (Chairman, Stella Hospitality),

Mr. Ahmad Abu Sakha (Chief Executive Officer, Stella Hospitality),

Mr. Eddy Tannous (Chief Operating Officer, Rotana).

Mr. Mohammed Alatiyat (Corporate Vice President – Materials Supply Chain Management, Rotana),

Their presence underscored the strategic importance and mutual commitment behind this partnership.

“This partnership signifies a shared commitment to excellence, built on mutual trust and aligned values. We look forward to continued growth, with quality, sustainability, and guest satisfaction at the forefront,” stated Mr. Mohammed Al Ghussein.

Mr. Ahmad Abu Sakha, Chief Executive Officer of Stella Hospitality, expressed honor in being selected as Rotana’s official amenities supplier, reaffirming a shared vision for refined, luxurious, and consistent guest experiences.

“As we grow, we’re focused on building a more sustainable and consistent guest experience across every Rotana property. This new partnership with Stella Hospitality supports that vision, bringing us environmentally responsible amenity solutions without compromising on quality. It’s a step forward in delivering on our brand promise while aligning with the values of today’s traveller.” Eddy Tannous, Chief Operating Officer, Rotana

A Trusted Alliance for the Future

This appointment is not a beginning, but a bold continuation of a trusted partnership built over years of collaboration, reflecting a shared belief in innovation, consistency, and the highest standards of hospitality.

As Stella Hospitality continues to grow its international footprint, this partnership with Rotana solidifies our position as a preferred and trusted supplier in the global hospitality industry.

We are proud to support Rotana’s teams and guests with world-class amenities that reflect our shared pursuit of excellence. Stay tuned for more stories, insights, and behind-the-scenes content from across Rotana properties as this exciting chapter unfolds.